Marketing with meaning, life with purpose
I'm a digital marketing strategist who finds the narrative in the numbers and builds connections that convert. At work, I transform complex data into compelling campaigns. At home, I'm raising a daughter who reminds me why authentic communication matters.
This is where professional expertise and personal purpose intersect.
I'm a digital marketing strategist who finds the narrative in the numbers and builds connections that convert. At work, I transform complex data into compelling campaigns. At home, I'm raising a daughter who reminds me why authentic communication matters.
This is where professional expertise and personal purpose intersect.
Growing up in Birmingham shaped who I am today—my values, my work ethic, and my approach to both marketing and motherhood. While my career has taken me through EdTech, Public Transportation, Retail, and beyond, my southern roots keep me grounded in authenticity.
I've always been that person who asks "why?" one too many times. My path hasn't been linear—it's been a collection of experiences that give me a unique lens to see connections others might miss. Some call it being a multihyphenate; I call it being true to myself.
My proudest accomplishment isn't a marketing campaign (though the Super Bowl one was pretty great). It's being a mom. Motherhood has taught me more about prioritization, creativity under pressure, and authentic connection than any marketing course ever could. It's changed how I see my work, pushing me to create marketing that truly matters for the people behind the metrics.
Some people collect stamps; I collect perspectives from every industry I touch.
What makes me different? I'm equally at home in a spreadsheet or a conversation. I get excited about both HubSpot integrations and human psychology. It's this unusual blend—technical expertise with an extrovert's curiosity—that lets me see connections others miss.
The journey so far
Marketing is about people first.
My multi-industry background helps me never forget that.
My multi-industry background helps me never forget that.
What makes my approach different is my refusal to separate the technical from the personal. I bring my whole self—strategist, mom, conversationalist, data geek—to every challenge. I believe authentic marketing requires authentic people behind it.
My path to professional growth has had its share of twists and turns, challenges and triumphs. Through it all, I've built a support system and work ethic that make ambitious goals possible. Every day is about balancing Excel spreadsheets with bedtime stories, analytics with empathy, and career growth with personal fulfillment.
I created this space to share my journey of navigating digital marketing, motherhood, and the quest to make both meaningful. Whether you're here for marketing insights, to connect professionally, or just to find someone else trying to balance it all—welcome.
The future belongs to those who can connect human insights with technical expertise. Let's explore that intersection together.
Thank you for being here.
I bring the "extra"
Let's do something extraordinary.
Great ideas often emerge from unexpected conversations. Maybe you need help with your marketing technology, have questions about balancing career and family, want to explore a creative collaboration, or just want to grab virtual coffee and talk shop. The best connections start with a simple hello and grow into something meaningful.
Reach out - I'd love to hear from you.
@djohnsonlindsay